Photos of Santa Monica Pier Bait and Tackle in Santa Monica, California
Know Before You Go
To make the most of your visit to Santa Monica Pier Bait and Tackle in Santa Monica, California, here are some things to know before you go.
Where is Santa Monica Pier Bait and Tackle located?
Santa Monica Pier Bait and Tackle sits at the west end of Santa Monica Pier and is commonly known as the Last Stop Shop on Route 66 because it will be the furthest souvenir shop you will find. (Address: 404 Santa Monica Pier, Santa Monica, CA 90401) Walk in from the main entrance and follow the boardwalk all the way to the end. The business will be the final shop on your left.
Is this the official end of Route 66?
Not exactly. The Santa Monica Pier is considered the unofficial end of Route 66, but it has become the place most travelers choose to celebrate finishing the journey. With food, games, rides, and that sweeping Pacific Ocean view, it’s a fitting finale to the Mother Road.
When Route 66 was established in 1926, the official western terminus was in downtown Los Angeles. In 1936, the route was realigned to end at Olympic Boulevard and Lincoln Boulevard in Santa Monica (that’s the recognized official endpoint and you can still find an end sign and begin sign there).
The Santa Monica Pier remains the symbolic finish line where most road trippers pose with the famous End of the Trail sign and shop for their final souvenirs!
What services are offered?
- Fishing gear: Rentals of fishing rods, and sales of bait, tackle, hooks, sinkers, etc.
- Local know-how: Staff can advise what’s in season and where to fish.
- Souvenirs: Everything from Route 66 keepsakes, postcards, magnets, tees, to beach-themed trinkets.
- Drinks: cold waters and sodas.
Where can you park near the Santa Monica Pier?
Parking is available right on the pier deck (limited hours, Monday–Thursday), or in nearby beach lots ($7–$18 per day) that run from sunrise to sunset. For longer visits, try the Civic Center Garage or downtown Santa Monica parking structures, which offer the first 90 minutes free. Metered street parking is also available throughout the city. If you’d rather skip driving, the Metro E Line drops you just a short walk from the pier or you can walk from any nearby hotel. Find more parking information here.
Where to Stay Santa Monica Pier Bait and Tackle
Complete your travel itinerary and get a good night’s rest at the beginning or end of your journey with a stay at one of these Santa Monica hotels near Route 66.
The Georgian
The Georgian Hotel has been serving the Hollywood greats since 1933 and is recognized as one the most visually stunning and iconic establishments on the California coast. Spend the night in a stylish suite with an ocean view, dine on their famed coastal cuisine, and have the beach right at your doorstep.
Fairmont Miramar Hotel & Bungalows
Fairmont Miramar Hotel & Bungalows was developed in the 1920s on the site of a 19th-century estate. Over the years this Santa Monica hotel has hosted a variety of Hollywood stars, including Greta Garbo and Marilyn Monroe. Stay in an ocean-view room or enjoy one of the charming 1930s bungalows.
Santa Monica Hotel
Santa Monica Hotel offers a good mix of location, value, and comfort. The simple motel is located one mile from Santa Monica Pier and offers free self-parking, cable TV, and WiFi in a vibrant setting.
Related Tours
Enhance your visit to Los Angeles with a tour! Whether you love sightseeing, Hollywood movies, or family-friendly adventures, there are plenty of options for everyone.



















